CURATED. BY JUSTINTERIORS
A full-service interior design studio based in Upstate New York opened a home and lifestyle shop.
curated. believes that home decor should seamlessly combine vintage with new. That wares should be stylish, but always functional. And that design can be sophisticated without sacrificing comfort.
Their unique collection includes decor pieces, furniture, kitchen & dining wares, lighting, pillows, personal accessories and gifts.
PROJECT GOAL
The color palette was strategically crafted to establish a bold yet grounded brand presence, using rich, organic tones to convey strength, warmth, and timeless sophistication.
Designed for an interior design and home décor shop, it reinforces the brand’s connection to nature while ensuring a refined, inviting aesthetic that attracts high-value customers, builds trust, and enhances long-term brand recognition.
PROJECT OVERVIEW
Brand Strategy
Visual Identity
Brand Photography
Print Collateral
Digital Collateral



