PITTSFORD FLORIST
Pittsford Florist has served as an inspired standard in an ever-changing floral industry for over two decades. They are a full-service flower shop and retail boutique with a long history of delivering exceptional products and pride themselves on providing unparalleled customer service to every customer.
PROJECT GOAL
The florist’s branding redesign elevates its market presence by seamlessly blending the beauty of native plants and flowers with a refined, luxury color palette.
The bespoke typography, featuring hand-drawn lettering, creates a truly distinctive identity that enhances brand recognition and appeals to high-end clientele, positioning the business as a premier destination for luxury floral arrangements.
PROJECT OVERVIEW
Brand Strategy
Visual Identity
Bespoke Hand-Drawn Lettering
Print Collateral
Digital Collateral



